BIG MISTAKE: New dating app connects users based on interests instead of looks

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The key to long-lasting romance:COMPATIBILITY is STRICT PERSONALITY SIMILARITY and not "meet other people with similar interests".
Lack Of Innovation & Decadence can summarize the Online Dating Industry.
C-Level executives are more worried about their golf scores than their company’s long term strategy and innovations.
C-level executives are cooking barbecues under the water (selling smoke) and not paying attention to latest research from Academics which could be beneficial for the Online Dating Industry.

Please read: The 8 tips to innovate in the Online Dating Industry!
http://onlinedatingsoundbarrier.http://ift.tt/2eOVjo1tips-to-innovate-in-online-dating.html

Very easy to copycat eHarmony, but very difficult to innovate: a 100 times better algorithm than eHarmony.
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article: The Rise of Dating-App Fatigue
http://ift.tt/2e6YA6G